What is CREEM?

How to Use CREEM to gain insights into business and customers

The CREEM concept is used in several of our tools onsite including:

It’s also great for developing customer personas or profiles. Find out more in the below video.

You can also refer to this article for prompts on identifying your CREEM activities.

Don’t forget to check out our premium resources!


Kylie Fennell

I love creating and curating content, strategies and resources that will make your day. I’m a Writer, Marketer, Business Advisor and Trainer with 20 years of industry experience. I'm also a passionate home cook. By far though, my biggest role to date has been (and continues to be) Small Business Owner and Mother.